10 Types of Keynote Speakers
When looking for the right keynote speaker to hire, it is not enough to look at credentials and track records, nor at the number of events he’s served as a speaker to. You also have to look at his expertise as a speaker, which is the kind of keynote speaker that he is.
Every type of speaker specializes in making customized speeches for specific events. Each of them also practices a type of delivery and tone that matches the audience. Some are good enough to fit almost every type, but some just cannot take the job of another.
Here are the 10 types of keynote speakers that you can choose from.
These speakers specialize in, well, motivating or influencing other people to push their boundaries more and create bigger changes in their paths. They give people reasons to strive harder and do things that they originally thought they couldn’t do. They usually speak with ordinary people, but they can also be hired to improve the performance of a business organization.
They’re basically the same with motivational speakers, only they do not specialize in professional matters and do not point to specific directions. If motivational speakers influence people to do specific actions, inspirational speakers are more like life counselors who influence their audience to become better people for whatever endeavor they want to take.
This type of keynote speaker includes lecturers and moderators who specialize in academic matters, such as research and academic discussions. They are rarely involved in business matters unless their expertise on a particular subject is needed.
They specialize in business matters in a very broad sense. They may essentially be motivational speakers, business analysts, or trend experts. They belong to the corporate world and speak by experience. They give businesses directions and plans based on the route they have taken.
5.Futurists and trends experts
They specialize in predicting situations and trends that can help businesses prepare for the future. Specifically, they know more about product development, business development, research and development, market research, and economic analysis. Stock market experts belong to this type.
6.Thought leaders and authors
Essentially, they are motivational speakers, inspirational speakers, and educational speakers rolled into one. The only difference is that they are philosophers and visionaries who introduce new but usually unconventional ideas. They make their own rules, which are usually published in their own books. W. Chan Kim and Renee Mauborgne are essentially thought leaders who introduced their Blue Ocean Strategy to the marketing world. Their strategy is now used even by multinational companies around the world.
7.Training and development professionals
This type of keynote speaker specializes in training people, which makes him more hands-on with his job. Those who give seminars and training workshops belong to this group. They do not speak per se, but they interact and focus on the needs of their audience. They have specific targets that should be achieved by the end of their job.
Basically, they are motivational speakers and inspirational speakers who cater to a specific audience—graduates! They lay down the directions that new graduates can take as they search for their own professional paths.
They are corporate speakers who look at what is wrong and why it happened. They give an overview of the status of a business organization and provide possible scenarios from there. They almost always work in tandem with corporate speakers.
They are invited to events that promote a certain advocacy, usually of social relevance. Social scientists belong to this type.
Influence expert Garrison Wynn is a keynote speaker known for his entertaining, customized and research driven programs.